Social Media Watch
The world today is heavily dominated by social media, which has a huge impact on our daily lives, changing the way we create, share and view information. Constant developments in online communications means that we, the "normal folk", have been handed a fascinating insight into the engrossing world of celebrity.
This, of course, includes the sport's domain, football in particular, with both players and managers using mediums, like twitter, as a platform to connect and engage with supporters.
Thoughts, and often raw emotions, can be aired in an instant through tweets, pictures and videos, which have the potential to flare up and go viral in seconds. However, in many high-profile circumstances this has led to trouble, with a number of players fined for naughty comments.